TryPod is a recent effort hatched by industry executives to combat “podcast unawareness.” The goal of TryPod is to grow the overall podcast audience by encouraging people to share their favorite podcasts with those who don’t yet listen.
In 2016, 24 percent of Americans (67 million people) listened to a podcast in the past month, up three percent from 2015, according to last week’s Infinite Dial report from Edison Research.
Nancy Mills is a resident of Washington DC. She’s 67 and retired, and she’s a podcast power listener who is celebrating TryPod in a serious way. We spoke to Nancy about her listening habits and what she’s learned about how to be an effective podcast evangelist.
Let’s start at the beginning. How did you become a podcast listener?
My daughter encouraged me to try it, but I don’t remember how I actually got started. Lots of hunting and clicking I think. Continue reading